Communication Faculty Accomplishments In the News Lawrence Herbert School of Communication Public Relations

Prof. Kara Alaimo on Global PR Strategies

Kara Coffeed
Kara Coffeed
Economic Times (India); Int'l PR Assn.

Kara Alaimo, PhD,  assistant professor of public relations in the Lawrence Herbert School of Communication, writes about the challenges of communicating professionally in different cultures in her new book, Pitch, Tweet or Engage on the Street: How to Practice Global Public Relations and Strategic Communication (Routledge).  She spoke with India’s Economic Times about five questions to ask before doing business in a new global market.

The International PR Association also published an essay by Prof. Alaimo on communicating across borders.

Other articles and interviews about her new book include:

Going Global Means Thinking Local – Long Island Herald

Five of the Coolest PR Strategies from around the World – Huffington Post

4 Tips for Global Social Media Campaigns – PR News

Pitch, Tweet, or Engage on the Street: New Book Explains How to Adapt PR Strategies for Different Global Markets – Bulldog Reporter

The Bottom Line for Small Business – 1010 WINS Radio

Tailor your PR strategy to a global audience: 5 questions to ask – PR Daily

Hofstra in the News

More In The News
Hofviews - See More Photos

Hofstra Weather

° F
Heat Index ° F / Wind Chill ° F
Humidity %
Wind mph / Direction °
Rain in
See More from the Project WX Weather Stations

Recent Faculty News