Hofstra University, Hempstead, NY — Hofstra University is launching an innovative new Master of Arts program in Public Relations (PR) that will help students meet the demands of a rapidly-evolving communications field by emphasizing key areas such as management, research, best practices, writing and effective communications tools.
The new graduate program, which is accepting applications for the Fall 2013, is designed for busy professionals and for recent graduates seeking an advanced degree. Courses include strategic writing, communication technology, case studies in reputation management and crisis PR, international promotional campaigns, strategic decisions for online marketing in a global marketplace, and media relations techniques for the sports and entertainment industries.
“We are thrilled to introduce a new M.A. program in public relations and provide our students with an education that focuses on strategic, multi-media communication skills,” said Evan Cornog, Ph.D., dean of the School of Communication. “With a highly-regarded public relations program already in place, and given our close proximity to New York City, Hofstra is uniquely positioned to offer a first-rate advanced degree in public relations.”
The M.A. program will help train professionals to meet a growing need for PR experts. According to the U.S. Bureau of Labor Statistics, employment for PR specialists is expected to grow 23 percent in this decade, faster than the average for all occupations.
“With the industry experiencing amazing growth, the new graduate program in public relations at Hofstra will prepare students to assume specialized PR positions and enhanced leadership roles,” said Jeff Morosoff, graduate program director and Assistant Professor of Journalism, Media Studies and Public Relations in Hofstra’s School of Communication.
The 36-credit program is offered full- and part-time, and can be completed in four semesters. Classes are offered in the evening, and students can either complete an internship or work on an independent study project. Internships are available at major New York City and Long Island PR agencies and corporate offices, and a variety of positions can be found in nonprofit, education, government and other business sectors. A capstone project is required of all students in the program.
For more information, contact Professor Jeffrey Morosoff at Jeffrey.firstname.lastname@example.org, or apply online at Hofstra.edu/MAPR.